Deutsche Bank

Unnecessary costs

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Each year, banks charge us unnecessary costs. What would happen if your local supermarket, newsagent or bakery charged the same ridiculous costs? We checked. The campaign consists of two online movies and three radio spots. The films were shot with a hidden camera to demonstrate exactly how unwilling consumers are to accept these additional costs.

Via the DB website people can also compare how much they would save if they changed to Deutsche Bank

DEUTSCHE BANK PAGE NL: Klik hier
DEUTSCHE BANK PAGE FR: Cliquez ici

Media used

  • PRINT
  • WEB